Bruce Davey has been building successful businesses for over 20 years – having built Fastmail.FM (webmail) and Optimal Decisions Group (Insurance Price Optimisation Software) from ground zero until completing sales of each to large multinationals prior to starting Ready Set.
Bruce got into apartment hosting as he wasn’t seeing it done well; the analytics and creativity applied at hotels to maximise the returns was not there, and neither was the service to guests. He felt this could be done to the benefit of owners and guests without giving away the cost advantage a short stay has over a hotel.